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Association Marketing

As associations become more competitive, modern marketing efforts are providing unique opportunities for organizations to grow its visibility and increase its membership. Whether your organization is looking a mobile friendly and responsive website, want to update company marketing collateral to stay relevant, or need a marketing strategist to sit with your board to formulate marketing strategy, Epion is your solution.

With Epion, we will integrate our team’s strategic and technical marketing expertise with your organization’s team and company vision. We don’t do cookie cutter solutions. We customize every marketing plan to best align with your association’s goals to create a more effective outreach initiative. That’s the beauty of working with a local firm that doesn’t have 100 mouths to feed.

Our customized plan for your association will integrate strategy, website, digital advertising, and social media to create a united marketing front.

We are excited to serve your Association as a local company located in Arlington, VA. Epion is a strategic marketing, branding, and design company that serves associations, nonprofits and foundations in the Washington, DC, Virginia and Maryland area.

We work in a digital world, but our interactions will be people centered. Give us a call today, we’re right around the corner!

Solutions

  • Strategy
  • Social Media
  • SEO
  • CMO
  • Content and Marketing Assets
  • Websites

To have an effective marketing strategy and marketing collateral we can help you build a robust digital presence to help you grow:

  • Strategy: Developing high level and tactical items to decide where to fish and what brand message to deliver.
  • Social Media: Build relationships with your members and potential members in a one-to-one type setting. We can create sharable content, develop a consistent brand-relevant message, and establish your authority as an industry expert.
  • SEO: Looking to grow your membership? We can target and pinpoint the demographics you are looking for and drive them to your marketing assets like your website.
  • Chief Marketing Officer (CMO): The leadership to get your organized and on track.
  • Content and Marketing Assets: Business cards, capability statements, social media posts, explainer videos, and much more.
  • Websites: To be relevant in any industry today you need a website. A website that your team can update that isn’t endless lines of code. Let us help you build a website that is relevant to your brand but helps your team and membership GROW.

Case Study – Council of the Great City Schools

Council of the Great City Schools is an organization collection of urban public schools systems whose mission is to equip its member districts with the right voice in Washington and to ensure the successes of the students and faculty within each and every school. After strategizing with leadership our team was able to prescribe tools and tactical items to help with several of their conferences and brand issues including: attendance of younger demographics, brand message, and fundraising. After our help, the Council of the Great City Schools more than doubled its sponsorship to some of its events, was able to gear its content to younger demographics, and reevaluate how it approaches events.

  • Social Media
  • Content Creation
  • Strategy
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